Enhance your E-Health Marketing

B2B Marketing on the German healthcare market

Addressing hospitals and medical practices requires a deep understanding of the target group. In close cooperation with the sales team, I help companies to set up fundamental marketing structures and get their communication to the point.


The development of B2B marketing is my discipline.

With many years of experience and proven strategies from market-leading companies, I can support you in the targeted marketing of your products.


If you are looking for a strong sales positioning in e-health, then you have come to the right place.

Understanding health care providers

Strategic Marketing Tailored To Your Business


When too many creative heads in different departments are creating content, it can cause messy communication.

Elevate your brand with expert assessment, alignment, and powerful communication tools.


Unlocking Client Acquisition Success In Healthcare


What makes marketing in healthcare environment so different? Its target groups. Marketing to healthcare providers in a highly regulated market needs specialize campaign strategies.

Market Insights In E-health And German Healthcare


You won’t get a generalist with me, my service provides you with a nuanced understanding of this complex market, always aligned with your team and brand.

TESTIMONIALS

Till Erwes

AMBOSS GmbH

I collaborated with Martha at AMBOSS. She developed fundamental marketing structures that we still use today and developed and executed campaigns in close coordination with the sales team. Martha is a competent partner who is familiar with both the creative aspects of marketing and the conceptual details of strategic planning.

Kontakt

Let's talk

E-Health Blog

5 Herausforderungen der Softwareentwicklung auf dem deutschen Gesundheitsmarkt


Regulatorische Anforderungen und Zertifizierung: Der Gesundheitssektor unterliegt strengen regulatorischen Anforderungen, um die Sicherheit und Vertraulichkeit von Patientendaten ....


Mehr

Strategie vs. Planung

Die richtige Strategie zu definieren ist nicht das gleiche wie die nächsten Schritte im Unternehmensaufbau zu planen. Die wesentlichen Unterschiede zu verstehen ....



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